UCSB Athletics is a non-profit organization headquartered in the US, employing approximately 110 individuals, and reported $71.3M in revenue as of 2023. As a tier 2 media tech buyer, the organization provides media and TV services. It functions as the official athletic entity for The UC Santa Barbara Gauchos, representing the University of California, Santa Barbara's basketball team.

Revenue

Founded

-

Headcount

103

Headquarters

United States

Primary Segment

Spectator Sports

Ownership

Non-profit

News Summary:

UCSB Athletics had 327 student-athletes recognized on the Big West Commissioner's Honor Roll for the 2025-2026 academic year on June 30, ranking second among the 11 conference teams. On May 29, Finn Andrews punched his ticket to the NCAA Championships in the 400m hurdles, delivering a personal best performance in the quarterfinals of the NCAA West Regionals, where Mac Lamkin also represented UC Santa Barbara Track and Field. This followed six members of the UC Santa Barbara Track and Field team qualifying for the NCAA West First Rounds on May 26. Earlier, on May 18, freshmen Rimlinger and Sullivan on the UC Santa Barbara Women's Water Polo team honored Nick Johnson's legacy, referencing an award they received in their high school careers. The UC Santa Barbara Athletics Department hosted its annual Golden Eagle Awards banquet on May 13, recognizing 20 student-athletes for their top academic achievements with a minimum 3.25 GPA and consistent demonstration of citizenship and integrity.

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UCSB Athletics offers 4 products in the media and telecoms services and sports industries. UCSB Athletics's product portfolio comprises of sports tickets, merchandise and sponsorship and search, social, and retail media.
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UCSB Athletics's revenues were less than $50M in 2024. Caretta Research has split UCSB Athletics's revenue into 4 different product categories, the largest of which is sponsorship and merchandise. For full access to UCSB Athletics's revenue breakdown subscribe to Caretta Portal.
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