Unity Technologies, a publicly owned company founded in 2004 and headquartered in the US, is a leading platform for the production and post-production of real-time 3D (RT3D) content. As of 2024, the company employed approximately 7,760 people and generated over $1 billion in revenue.
On September 15, 2025, Unity Software director Tomer Bar-Zeev sold 150,000 shares for $6,847,003. This sale follows significant stock sales over the past year by insiders, including co-founder and independent director David Helgason, who sold $6.8 million worth of shares, with no reported insider purchases. Recent options trading activity shows a volume of 91,801 contracts traded for Unity Software Inc. (Symbol: U), representing approximately 9.2 million underlying shares. A global partnership with Globant was also announced, joining the Unity Service Partner Program. This partnership follows a 72% increase in Unity's share price over the last quarter. Share prices fell following Meta's announcement of a new runtime engine.
Unity offers 3 products in the ad tech, enterprise tech and media tech industries. Unity's product portfolio comprises of RTB and programmatic, generative AI and graphics.
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Unity's revenues were $1.8B in 2024. Caretta Research has split Unity's revenue into 3 different product categories, the largest of which is aI content generation, which represents 80% of Unity's revenue.
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