Vistex, a privately owned US-based company founded in 1999, develops and provides enterprise resource planning (ERP) software. Specializing in video business systems, their product suite includes rights and royalties management. As of 2023, Vistex employed approximately 1720 people and generated revenue of around $250 million.
Vistex recently hosted a masterclass on song registration and the GTMS + Maestro Suite. A subsequent news item discussed strategic pricing in the automotive industry, focusing on price rounding as a method to balance margin protection and customer satisfaction. Another article highlighted the use of AI and data in trade promotion optimization for consumer product companies, emphasizing the strategic advantage of efficient data flow. Additionally, Vistex addressed wholesale pricing strategies for distributors navigating market volatility. Finally, manufacturers were advised to prepare for the implications of the CY 2026 Proposed Rule (CMS-1832-P) regarding Maximum Fair Price (MFP) bundling and bona fide fees.
Vistex offers 5 products in the media tech industry. Vistex's product portfolio comprises of video business systems.
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Vistex's revenues were less than $500M in 2024. Caretta Research has split Vistex's revenue into 1 different product categories, the largest of which is other. For full access to Vistex's revenue breakdown subscribe to Caretta Portal.
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Vistex's customers primarily consist of broadcast television and radio, media and TV services and consumer electronics companies. Examples of Vistex's customers include Viacom, DirecTV and Sony Interactive Entertainment. Vistex has partners like SAP.
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