Vistex, a privately owned US-based company founded in 1999, develops and provides enterprise resource planning (ERP) software. Specializing in video business systems, their product suite includes rights and royalties management. As of 2023, Vistex employed approximately 1720 people and generated revenue of around $250 million.
Vistex offered a webinar on price positioning based on market perception, explaining how VantageView and pricing solutions help consumer product brands and manufacturers make data-driven pricing decisions. The company also addressed the use of next-generation data analytics for wholesale distribution pricing and rebate management, highlighting the need for a reimagined approach to value creation and capture in this evolving industry. Further, Vistex noted that parallel trade disrupts pharmaceutical and medical device industries, causing revenue loss and supply chain instability. The company did not comment on the AI chip shortage or the music streaming fraud crisis.
Vistex's customers primarily consist of pay TV services and broadcast television and radio companies. Examples of Vistex's customers include Viacom, DirecTV and Sony Interactive Entertainment. Vistex has partners like SAP.