Washington State University Athletics is a non-profit organization based in the United States. Employing approximately 180 people, it operates as the governing body for the university's intercollegiate sports programs, primarily generating revenue through spectator sports. In 2023, the organization reported revenues of approximately $50 million.
On Saturday, August 30, 2025, Washington State Cougars played Idaho Vandals at home, with the game airing on CBS Sports Network. The Cougars then played North Texas Mean Green on Saturday, September 13, 2025, at DATCU Stadium in Denton, Texas. This game aired on ESPNU. The Cougars lost to North Texas 59-10. The Cougars began the season with a 2-0 record before this loss.
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Washington State University Athletics offers products in the media and telecoms services industry. Washington State University Athletics's product portfolio comprises of media and TV services.
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Washington State University Athletics's revenues were less than $250M in 2023. All the revenue comes from social and online content creator.
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