Waymark is a privately owned company headquartered in the United States. Founded in 2012, with approximately 40 employees, Waymark focuses on marketer and agency technology. It operates an AI production platform that utilizes a single prompt to create personalized commercials and spec spots.
On July 15, 2026, Cox Media Group (CMG) began deploying Waymark's AI-powered video platform across stations in nine markets. The platform, which integrates multiple generative AI models, provides an end-to-end video creation solution, enabling users to produce ready-to-air commercials suitable for TV, streaming, and digital platforms. This deployment follows Waymark's announcement on July 14, 2026, of an expanded relationship with CMG. The arrangement equips CMG's local sales teams and station groups with Waymark's technology, aiming to help their clients grow their businesses.