News Summary:
On August 18, 2026, Affle appointed Aswini Bommakanti as its Marketing Director, tasking her with leading global marketing strategy, brand positioning, and corporate communications as the company expands its consumer intelligence and data-driven marketing ecosystem. Bommakanti previously served as Vice President - Product Marketing at RateGain, and prior to that, was Head of Marketing at Arthmate, Business Marketing Manager at Meta for three years, and managed brand and programmatic verticals for India and APAC at InMobi for nearly four years. Earlier on August 18, Affle 3i revealed its strategy, asserting that consumer attention, rather than individual screens, will drive the next phase of digital advertising growth, as it expands its AI-powered platform across mobile, Connected TV (CTV), and autonomous intelligent connected devices. This follows the company's announcement on August 11, 2026, of resilient performance in Q1 FY27, marking its 14th consecutive quarter of sequential top-line growth. Affle reported revenue of Rs 747 crore, up 20.4% year-over-year and 3.1% quarter-over-quarter, with EBIT reaching Rs 133 crore, an increase of 17.2% year-over-year and 4.4% quarter-over-quarter, despite facing regulatory and macroeconomic headwinds in key verticals. The management expressed optimism for sustainable growth in FY27, propelled by its CPCU model, deeper market penetration, and M&A opportunities.