Affle

Affle

https://www.affle.com
https://www.linkedin.com/company/affle/

Affle, publicly owned and headquartered in Singapore, was founded in 2005 and employs approximately 390 individuals, reporting $260.1M in revenue as of 2025. The company specializes in software development, delivering targeted mobile advertising through its consumer intelligence platform. With its origins in Singapore, Affle maintains a significant presence in India. The Affle group encompasses several entities, including Appnext, Jampp, MAAS, mDMP, Mediasmart, mTraction Enterprise, RevX, and Vizury.

2025 Revenue

Founded

2005

Headcount

388

Headquarters

Singapore

Primary Segment

Software Development

Ownership

Publicly Owned

News Summary:

N/A

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Affle offers products in the ad tech and services industry. Affle's product portfolio comprises of RTB and programmatic.

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Oct

5th

2026

04:08

Emerging Tech, B2B Tag, Marketing and Promotional Activities

Who’s actually watching your CTV ad? India’s 200 million-plus-viewer measurement puzzle

India’s connected TV audience may have crossed 200 million, but shared screens, common logins and hybrid DTH-CTV households complicate a basic question for advertisers: who exactly saw the ad? India’s connected television audience may now run into more than 200 million people, but an advertiser trying to understand exactly which of those people saw a particular commercial runs into a rather more basic problem: a television is not a person.

Sep

23rd

2026

00:26

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Sep

23rd

2026

00:20

The article is in a PDF Format. Please click to read

This insight has a PDF attached. Please click on the headline to view the PDF in a new tab

Sep

23rd

2026

00:20

The article is in a PDF Format. Please click to read

This insight has a PDF attached. Please click on the headline to view the PDF in a new tab

Sep

17th

2026

03:54

B2B Tag, Marketing and Promotional Activities

Festive media’s billion-rupee blind spot: CTV, social, search and quick commerce overlap

The story repeats every year as marketing teams in India have to endure the embarrassment of sitting through a media dashboard that cannot fully explain how a sale was made. But for this year, the embarrassment comes with figures to support the claim.

Sep

2nd

2026

00:23

The article is in a PDF Format. Please click to read

This insight has a PDF attached. Please click on the headline to view the PDF in a new tab

Sep

2nd

2026

00:23

The article is in a PDF Format. Please click to read

This insight has a PDF attached. Please click on the headline to view the PDF in a new tab

Aug

22nd

2026

09:02

Management Changes, Emerging Tech, B2B Tag, Marketing and Promotional Activities, Management Changes

Affle appoints Aswini Bommakanti as Marketing Director

Affle has appointed Aswini Bommakanti as Marketing Director. She joins the company from RateGain, where she served as Vice President – Product Marketing. Bommakanti brings more than a decade of experience across marketing, product marketing, brand strategy and communications.

Aug

18th

2026

11:57

Management Changes, Emerging Tech, B2B Tag, Marketing and Promotional Activities, Management Changes

Affle appoints Aswini Bommakanti as Marketing Director

Global consumer intelligence platform Affle has appointed Aswini Bommakanti as its Marketing Director, industry sources have confirmed her joining. In her new role, Bommakanti will lead Affle’s global marketing strategy, brand positioning, and corporate communications as the adtech company continues to expand its consumer intelligence and data-driven marketing ecosystem.

Aug

18th

2026

06:30

Management Changes, Emerging Tech, B2B Tag, Marketing and Promotional Activities, Management Changes

Affle appoints Aswini Bommakanti as Marketing Director

Prior to this, she was with RateGain as Vice President - Product Marketing Affle has appointed Aswini Bommakanti as Marketing Director, e4m has learnt. Prior to this, she was with RateGain as Vice President - Product Marketing. Aswini was earlier Head of Marketing at Arthmate. She was also Business Marketing Manager at Meta for three years, and with InMobi for nearly 4 years. At InMobi she was managing brand and programmatic vertical for India and APAC.

Aug

18th

2026

01:01

Emerging Tech, Artificial Intelligence, B2B Tag, Marketing and Promotional Activities

Affle's big ad bet: Consumer attention, not screens, will define the next growth wave

Affle 3i is betting that the next phase of digital advertising will be shaped less by individual screens and more by how consumers move across an increasingly connected ecosystem of devices, as it expands its AI-powered advertising platform across mobile, Connected TV (CTV) and what it calls autonomous or agentic intelligent connected devices.

Aug

11th

2026

01:00

B2B Tag, Financial Performance

Affle Achieves Resilient Performance Despite Sector Headwinds

Affle demonstrated resilient performance in Q1FY27 despite regulatory and macroeconomic pressure across key verticals such as RMG and FinTech. The company reported revenue of Rs 747 Cr, up 20.4% YoY and 3.1% QoQ, marking its 14th consecutive quarter of sequential top-line growth. EBIT stood at Rs 133 Cr, up 17.2% YoY and 4.4% QoQ. Management remains optimistic for sustainable growth in FY27, led by the CPCU model and deeper penetration across markets and M&A opportunities.

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