Arc XP is a Privately Owned company under The Washington Post, headquartered in the United States. Founded in 2014, with approximately 80 employees, it reported $6.0M in revenue as of 2024. The company specializes in marketer and agency technology, functioning as a cloud-native digital experience platform (DXP) that assists enterprise companies, retail brands, and media organisations in creating and distributing content, driving digital commerce, and delivering multichannel experiences.
Arc XP recently elaborated on how AI search is altering reader behavior and news discovery, noting that publishers have optimized for traditional search for more than two decades. This discussion followed Arc XP's July 14, 2026, unveiling of "Ask The News," an AI-powered answer layer for publishers. The new tool enables news organizations to answer reader questions with their own reporting while retaining full control over audience data and revenue streams. Previously, on July 13, 2026, Arc XP, the media operating system built by The Washington Post, launched "Ask The News" to address the issue of publishers losing readers to AI platforms like ChatGPT, Perplexity, or Google's AI Overviews, which provide answers without publishers gaining pageviews, data, or revenue.
Arc XP's customers primarily consist of newspaper Publishing, broadcast television and radio and content rights companies. Examples of Arc XP's customers include The Washington Post, FOX Sports Media Group and Gray Media.
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