Basketball Australia, privately owned and headquartered in Australia, was founded in 1939 and operates with approximately 170 employees. The organization reported $9.3M in revenue as of 2023 and functions as a tier 3 media tech buyer. It specializes in ball sports, acting as the governing body for basketball in Australia, overseeing the national teams (Boomers and Opals) and elite competitions, including the Women’s National Basketball League (WNBL) and annual national Australian Junior Championships.
Ford Dealer Network and Basketball Australia extended their major partnership, a multi-year agreement, on the Gold Coast. The announcement, made on an unspecified date, was celebrated with national team players and executives from both organizations present. The partnership focuses on community engagement and talent development. Separately, Basketball Australia announced the Gangurrus squads for the 2025 FIBA 3x3 World Cup in Ulaanbaatar, Mongolia, scheduled for June 23-29. Alex Higgins-Titsha was selected for the men's team. Basketball Australia's national teams will participate in international tournaments from June to August, competing in World Championships and qualification events across three continents.
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Basketball Australia offers 3 products in the sports and media and telecoms services industries. Basketball Australia's product portfolio comprises of ball sports and media and TV services.
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Basketball Australia's revenues were less than $25M in 2023. Caretta Research has split Basketball Australia's revenue into 2 different product categories, the largest of which is basketball. For full access to Basketball Australia's revenue breakdown subscribe to Caretta Portal.
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