Pulselive, a privately owned company and a subsidiary of Sony Group, is headquartered in the UK. Founded in 2008, the company employs approximately 180 individuals, reported $23.5M in revenue as of 2024, and functions as a tier 2 media tech buyer. The company specializes in sports tech, working with sports federations, media companies, and sponsors to deliver digital, social, and content solutions.

2024 Revenue

Founded

2008

Headcount

179

Headquarters

UK

Primary Segment

Sports tech

Ownership

Privately Owned

Deployments

7

News Summary:

Beyond Sports announced on December 1, 2025, that it will formally integrate Pulselive into its operations, effectively retiring the Pulselive brand. This move unifies the two Sony Group sister companies to create a comprehensive end-to-end fan engagement platform, combining Beyond Sports’ expertise in data visualization and virtual recreation with Pulselive’s established track record in building high-traffic digital ecosystems for major rights holders. Previously, on April 10, 2025, Pulselive Senior Product Manager Louise Crocker joined Oriol Boix Sancho, Head of Digital Products & Membership at FC Barcelona, in a special edition of the "On the Pulse" web series, presented by Sony’s Sports Businesses, to discuss the future of digital fandom.

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Pulselive - A Sony Sports Company offers 2 products in the media tech industry. Pulselive - A Sony Sports Company's product portfolio comprises of sports tech.
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Pulselive - A Sony Sports Company's revenues were less than $50M in 2024. All the revenue comes from fan engagement and league management tools.
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Pulselive - A Sony Sports Company's customers primarily consist of spectator Sports companies. Examples of Pulselive - A Sony Sports Company's customers include FC Barcelona, Premier League and International Basketball Federation (FIBA).

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