Billups

Billups is a Privately Owned company headquartered in the US. Founded in 2003, Billups employs approximately 400 individuals. The company operates as a global Out-of-Home (OOH) advertising technology and managed services provider, offering a suite of services underpinned by a patented analytics and measurement platform. For advertisers and agencies, Billups delivers data-driven media planning, automated buying, and comprehensive campaign execution and measurement, focusing on demonstrating the ROI of OOH campaigns. Concurrently, for media owners, it functions as a selling partner, assisting in maintaining inventory occupancy and providing performance analytics. The company's technology stack includes proprietary, AI-powered tools designed for planning, optimizing, and reporting on the effectiveness of OOH media.