BRIDGE is a privately owned company headquartered in the United States. Founded in 2010, the company operates with approximately 190 employees. It specializes in marketer and agency technology, functioning as a people-based marketing platform.
On October 8, 2026, Bridge published insights into October's purchase intent, identifying peaks across various audiences driven by events such as Halloween, Medicare enrollment, fall foliage, and new car models. This followed the October 7, 2026 publication of a manifesto by Morgan Jetto, EVP of Business Development Ecosystems at Bridge, which discussed curation's significant role in ad tech and its potential to enhance programmatic advertising when implemented effectively. Earlier, on August 3, 2026, Bridge also released insights on August's purchase intent, highlighting four distinct audiences simultaneously navigating the end of summer and the beginning of fall.