Cardlytics

Cardlytics, a publicly owned company headquartered in Atlanta, GA, was founded in 2008, operates with approximately 470 employees, and reported $278.3M in revenue as of 2024. The company specializes in search, social, and retail media, functioning as an advertising platform within banks' digital channels. Cardlytics partners with financial institutions to manage banking rewards programs, gaining insights into consumer spending. These insights are then utilized to assist marketers in identifying, reaching, and influencing buyers at scale, as well as measuring the sales impact of marketing campaigns. The company's team, comprising analysts, developers, data scientists, marketers, account managers, and consultants, focuses on making data informative and actionable for its partners. In addition to its Atlanta headquarters, Cardlytics maintains offices in New York, Menlo Park, Los Angeles, Champaign, and London.