Convert Group

https://www.convertgroup.com
https://www.linkedin.com/company/convert-group/

Convert Group, a privately owned company headquartered in Greece, also maintains offices in Athens and London and operates across 11 countries in Europe & Africa. Founded in 2014 with approximately 50 employees, the company specializes in data monetization solutions for omnichannel retail. It provides an AI-powered SaaS platform designed to assist retailers and marketplaces in transforming their data into monetizable assets, unlocking new revenue streams by delivering actionable insights to suppliers, brands, and sellers, and supporting retail media budgets. Its platform enables clients across sectors such as Grocery, Pharma, Beauty, Electronics, Fashion, DIY, Pet, and both 1P & 3P marketplaces to collaborate with partners through data and enhance profitability. Clients include Ahold Delhaize, Dr. Max, Atida Group, Public, and Skroutz, alongside consumer goods brands such as L'Oréal, P&G, Unilever, Kenvue, Haleon, and The Coca-Cola Company.

Revenue

Founded

2014

Headcount

Headquarters

Greece

Primary Segment

Marketer and agency technology

Ownership

Privately Owned

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Convert Group offers products in the ad tech and services industry. Convert Group's product portfolio comprises of marketer and agency technology and retail and commerce media ad tech.

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Convert Group's revenues were less than $10M in 2023. Caretta Research has split Convert Group's revenue into 2 different product categories, the largest of which is offsite retail and commerce media. For full access to Convert Group's revenue breakdown subscribe to Caretta Portal.

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