Cricket Canada is a privately owned entity headquartered in Canada, founded in 1968, and has an estimated 40 employees. The organization reported $11.6M in revenue as of 2023, and is characterized as a tier 3 media tech buyer. Its main product involves bat sports, and it functions as the governing body for cricket in Canada.
On April 15, 2025, Cricket Canada announced the appointment of Salman Khan as CEO. Weeks later, on an unspecified date, Calgary Police charged Khan with theft and fraud related to incidents between 2014 and 2016. On May 2, 2025, the International Cricket Council (ICC) initiated a formal inquiry into Cricket Canada's governance and potential misconduct, specifically questioning Khan's promotion. The ICC letter also focused scrutiny on Cricket Canada's new GT20 partner, NCL. Separately, Cricket Canada partnered with TD to launch youth cricket programs across Canada.
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Cricket Canada offers 2 products in the sports and media and telecoms services industries. Cricket Canada's product portfolio comprises of media and TV services and bat sports.
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Cricket Canada's revenues were less than $25M in 2023. Caretta Research has split Cricket Canada's revenue into 2 different product categories, the largest of which is cricket. For full access to Cricket Canada's revenue breakdown subscribe to Caretta Portal.
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Cricket Canada sells broadcasting rights of its cricket competitions to 11 companies globally, covering 3 countries. Cricket Canada's rights holders include CBC/SRC.
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