Daraz is a Privately Owned company headquartered in Pakistan. Founded in 2012, it employs approximately 12,160 people. Operating in the Technology, Information, and Internet sector, Daraz functions as a tier 1 media tech buyer. The company is an Alibaba Group-owned Pakistani e-commerce platform that also offers live sports streaming.
Daraz dismissed speculation regarding its exit from Bangladesh on June 17, reaffirming its long-term commitment to the market and its focus on sustainable growth. On the same day, the company partnered with Delmege Consumer, a collaboration confirmed by Daraz Head of Retail and Supply Chain Dushan Kahandagamage and Delmege Group Head of Marketing Baratha Piyadigama, to bring Delmege's goods directly to customers. This development follows reports on June 15 that Daraz Bangladesh reportedly laid off approximately 100 employees on May 6 and 7, with former managerial-level staff stating their dismissals were communicated in short meetings.