Datadog, a publicly owned company headquartered in the US, founded in 2010 with approximately 5940 employees, reported $3.4B in revenue as of 2025, and functions as a tier 1 media tech buyer. The company focuses on software development, specifically operating an observability and security platform for cloud-scale applications. It provides monitoring services for developers, IT operations teams, and security engineers, integrating metrics, traces, and logs from across the entire technology stack to offer end-to-end visibility into the health and performance of infrastructure, applications, and databases. Key services include Infrastructure Monitoring for real-time insights into servers and containers, Application Performance Monitoring (APM) for optimizing code-level execution, and Log Management for rapid troubleshooting and analysis. Additionally, Datadog offers specialized solutions for Cloud Security, Digital Experience Monitoring (DEM), which includes real-user and synthetic monitoring, and AI-powered observability tools like Bits AI and Watchdog to automate anomaly detection and incident response. By consolidating these disparate data streams into a single unified dashboard with over 700 integrations, Datadog enables organizations to reduce mean time to resolution (MTTR) and maintain the reliability of their complex, hybrid-cloud environments.

2025 Revenue

Founded

2010

Headcount

5,937

Headquarters

US

Primary Segment

Software Development

Ownership

Publicly Owned

Deployments

13

News Summary:

On April 24, 2026, Datadog announced its GPU Monitoring service is now helping service providers and enterprises tackle "GPU sprawl" by providing unified visibility across the AI stack, aiming to reduce AI costs through a single view of GPU fleet health, cost, and performance. Earlier that day, the company highlighted that the new product addresses rising AI infrastructure costs stemming from a lack of clarity regarding GPU usage by offering enhanced visibility. The GPU Monitoring service became available to customers everywhere on April 24, designed to help teams plan capacity, troubleshoot issues quickly, prevent costly failures, and avoid wasted spend as businesses scale AI projects. Previously, on April 23, Datadog globally launched its GPU Monitoring service, offering developers, machine learning engineers, and platform teams a comprehensive view of GPU health, workload performance, and spending to control the cost and use of graphics processing units in AI workloads. Separately, on April 23, MegazoneCloud signed a strategic collaboration agreement (SCA) with Datadog, marking the first such partnership in the Asia-Pacific region, which will combine MegazoneCloud's AI and cloud deployment capabilities with Datadog's observability technology to support enterprise customers running generative AI services more reliably.

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Datadog offers products in the media tech and connectivity and cloud industries. Datadog's product portfolio comprises of video data and analytics, live production and enterprise cloud.
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Datadog's revenues were $3.4B in 2025. Caretta Research has split Datadog's revenue into 4 different product categories, the largest of which is data harmonisation and management, which represents 25% of Datadog's revenue.
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Datadog's customers primarily consist of broadcast Media Production and Distribution, enterprise cloud and telecoms companies. Examples of Datadog's customers include Comcast Xfinity, Canal+ Group and SAS.

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