DAX, a privately owned company headquartered in the UK, is a subsidiary of Global Media & Entertainment. The company employs approximately 100 individuals. It operates as a digital advertising platform that specializes in inserting targeted advertising into various digital audio channels, including music streaming and podcasts, alongside programmatic outdoor advertising displays. Its network of publishers enables it to reach an audience exceeding 130 million people globally.

Revenue

Founded

-

Headcount

100

Headquarters

United Kingdom

Primary Segment

RTB and programmatic

Ownership

Privately Owned

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DAX offers 2 products in the ad tech and services and media tech industries. DAX's product portfolio comprises of RTB and programmatic and audio.
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DAX's revenues were less than $25M in 2024. Caretta Research has split DAX's revenue into 2 different product categories, the largest of which is ad exchange. For full access to DAX's revenue breakdown subscribe to Caretta Portal.
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