Digilant, a privately owned company headquartered in the United States, was founded in 2009 and operates with approximately 120 employees. The company focuses on RTB and programmatic advertising. Functioning as an omnichannel advertising provider, Digilant also offers a data management platform (DMP).
Digilant recently highlighted the growing importance of "second screen" engagement on July 28, 2026, noting that viewers frequently use mobile devices to research content details while a show plays. Previously, on July 23, the company updated its recommendations for the 2026 holiday shopping season, advising advertisers to plan early given that nearly one in five consumers begin gift buying between January and April. This followed its July 21 analysis of the 2026 FIFA World Cup, which set new U.S. soccer viewership records across various platforms, suggesting a breakthrough for the sport. Earlier in July, on the 7th, Digilant offered guidance on rebranding strategies, focusing beyond visual elements like mood boards and color palettes. The company also detailed its eight-year partnership on July 2, illustrating how disciplined execution positioned it as a strategic partner, extending the marketing team for a higher education division.
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