News Summary:
On October 7, 2026, Digital Virgo discussed how smarter technology can drive higher performance in promotional lotteries, highlighting their effectiveness for customer acquisition and loyalty, particularly in markets like Poland where regulations support combining rewards, gamification, and loyalty strategies. Previously, on October 1, the company outlined strategies for telcos to convert RCS messaging infrastructure into revenue infrastructure, aiming to reposition them at the center of the value chain amidst the migration of business conversations to OTT platforms. On the same day, Vodafone and Digital Virgo expanded their network API partnership, focusing on accelerating the adoption of standardized Open Gateway Network APIs within existing mobile payment and carrier billing systems. This followed their initial partnership announcement on September 28, where Vodafone and Digital Virgo, a global specialist in distribution, payments, and monetisation strategies, committed to helping enterprises, operators, media companies, and content creators deliver secure, seamless, and trusted digital experiences to consumers across Europe and Africa.
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