England Rugby, also known as Rugby Football Union, is a privately owned entity headquartered in the UK. Founded in 1871, the organization employs approximately 1120 individuals and reported $223.9M in revenue as of 2024. As a tier 1 media tech buyer, the company operates primarily in spectator sports, functioning as the national governing body for grassroots and professional rugby in England, overseeing 2,000 autonomous rugby clubs in its membership.
The Rugby Football Union (RFU) on March 31, 2026, retrospectively awarded caps to 47 uncapped players who represented England in international matches between 1945 and 1993, announcing a ceremony later this year to correct the historical oversight. On March 15, England player Jamie George backed head coach Steve Borthwick, stating England can compete with world champions South Africa in July and become World Cup favorites if Borthwick remains. This followed concerns, noted on March 13, that England could finish last in the Six Nations for the first time in the tournament's current era, a standing last seen in 1987 in the old Five Nations. Earlier, on March 12, England had been touted by some as potential Grand Slam winners and serious contenders for the World Rugby No. 1 ranking ahead of the Six Nations. Previously, on February 27, the RFU and the country's professional leagues announced plans to expand English rugby's Premiership to 12 teams from 2029, adopting a franchise model with no automatic promotion or relegation.
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England Rugby (Rugby Football Union) offers 6 products in the sports and media and telecoms services industries. England Rugby (Rugby Football Union)'s product portfolio comprises of sports tickets, merchandise and sponsorship, media and TV services and contact sports.
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England Rugby (Rugby Football Union)'s revenues were less than $250M in 2024. Caretta Research has split England Rugby (Rugby Football Union)'s revenue into 4 different product categories, the largest of which is matchday revenues. For full access to England Rugby (Rugby Football Union)'s revenue breakdown subscribe to Caretta Portal.
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