England Rugby (Rugby Football Union)

England Rugby (Rugby Football Union)

http://www.englandrugby.com
https://www.linkedin.com/company/rugby-football-union/

England Rugby, also known as Rugby Football Union, is a privately owned entity headquartered in the UK. Founded in 1871, the organization has approximately 1,120 employees and reported $300.7M in revenue as of 2025, functioning as a tier 1 media tech buyer. The company specializes in Spectator Sports, operating as the national governing body for grassroots and professional rugby in England, with 2,000 autonomous rugby clubs in its membership.

2025 Revenue

Founded

1871

Headcount

1,356

Headquarters

United Kingdom

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On August 12, 2026, the Rugby Football Union (RFU) renewed its partnership with Charles Tyrwhitt, extending the retailer's six-year tenure outfitting the senior men’s squad and men’s pathway teams for all formal events. Previously, on August 11, the RFU released a community game update, outlining its commitment to invest £120 million from central funding into the community game over four years. This followed the August 10 appointment of chairs to the RFU’s seven new Regional Growth Partnership Boards. These appointments aim to advance the "Plan 2030: More than a Game" strategy, initially set out in January 2026, which targets growing the number of registered players by 50,000. Earlier, on July 31, the RFU unveiled its "Way of the Rose" strategy, designed to ensure the continued growth of rugby and enrich lives through integrated environmental actions, community partnerships, and inclusion programs across the country.

Similar Companies

Subscribe for full access to England Rugby (Rugby Football Union)'s profile

England Rugby (Rugby Football Union) offers 6 products in the sports and media and telecoms services industries. England Rugby (Rugby Football Union)'s product portfolio comprises of contact sports, sports tickets, merchandise and sponsorship and search, social, and retail media.

Subscribe for full access to England Rugby (Rugby Football Union)'s products in full detail

England Rugby (Rugby Football Union)'s revenues were less than $500M in 2025. Caretta Research has split England Rugby (Rugby Football Union)'s revenue into 4 different product categories, the largest of which is matchday revenues. For full access to England Rugby (Rugby Football Union)'s revenue breakdown subscribe to Caretta Portal.

Subscribe for full access to England Rugby (Rugby Football Union)'s revenue in full detail

Aug

12th

2026

06:30

B2B Tag, Brand Collaborations, Partnerships

RFU and Charles Tyrwhitt announce renewed partnership

Charles Tyrwhitt will continue outfitting the senior men’s squad and men’s pathway teams for all formal events with looks to match. The known and loved retailer will carry on its work with the RFU after six successful years and is planning to build on the momentum of this very English collaboration.

Aug

12th

2026

05:52

Partnerships and Alliances, B2B Tag, Marketing and Promotional Activities, Partnerships

Shorts: Ian Wright, RFU, Pro Am Padel

Ian Wright has partnered with Gillette to support a campaign calling for the removal of automatic yellow cards for shirt-off goal celebrations. The initiative includes a public petition focused on the rule that results in players being cautioned for removing their shirts during goal celebrations.

Aug

11th

2026

06:30

Capital Investment, B2B Tag, Funding, Investments

Community Game Update 11/08/2026

Community 11 Aug 2026 | 8 min | Community Game Update 11/08/2026 Important updates We know the community game wants to hear more about where RFU investment goes and the priorities we are focusing on. We committed to invest £120 million from central funding into the community game over four years.

Aug

10th

2026

06:30

B2B Tag, Management Changes

Chairs appointed to RFU’s seven new Regional Growth Partnership Boards

In January 2026, the RFU set out an ambition in its strategy - Plan 2030: More than a Game - to grow the number of registered players by 50,000 players.

Jul

31st

2026

06:30

ESG, B2B Tag, Sustainability Initiatives

The Way of the Rose: our vision for more inclusive and sustainable future

The new Way of the Rose strategy will help to ensure that rugby is able to continue to grow and enrich lives in an ever changing cultural, social, environmental and economic environment. The RFU is committed to ensuring that every environmental action, community partnership and inclusion programme doesn’t happen in isolation, that they are part of the wider cultural engine that drives the game forward throughout the country.

Jul

31st

2026

06:30

Events, B2B Tag, Events and Conferences

Women's Rugby Bodies Join Forces to Untangle the Calendar

It’s the kind of announcement that won’t grab headlines the way a squad naming does, but for the players caught in the middle of it, this could be one of the more significant pieces of news in the women’s game this year.

Talking Rugby Union

Jul

14th

2026

06:30

B2B Tag, Employee Related Initiatives, New Offerings

Community Game Update 14/07/2026

We're introducing a new way for our clubs and members to share their views with us on anything from how we regulate the game, to how we communicate, how things feel on the ground, to what could make a real difference to the administration of the game.

Jun

26th

2026

01:00

RFU 2026 AGM Updates

RFU Board appointments include: Sir James Wates as the Chair of the RFU Board for an initial three-year term (1 August 2025 to 31 July 2028). Ben Kay as Independent Non-Executive Director for an initial three-year term (1 December 2025 to 31 July 2028).

Jun

23rd

2026

06:12

Capital Investment, Sports Rights Updates, B2B Tag

Red Roses set for ‘substantial uplift’ in salaries and Rugby World Cup selection bonus in changes that should strike fear into rivals

The Rugby Football Union have confirmed a new four-year contract framework for the Red Roses to cover the current World Cup cycle. This new deal, developed between the RFU and commercial partner Team England Rugby (TER), represents the latest investment into the Women’s game from the RFU, as they aim to build on the success of the 2025 Rugby World Cup and build a ‘world-leading performance environment’.

Jun

23rd

2026

01:00

RFU agrees new Red Roses contract framework

The Rugby Football Union (RFU) has confirmed a new four-year contract framework with the Red Roses, covering the 2026-2030 cycle and strengthening England’s long-term investment in women’s rugby. Red Roses Contract Framework Runs To 2030 The new agreement has been developed with the Red Roses and Team England Rugby (TER) , the players’ exclusive commercial representatives.

Talking Rugby Union

Jun

15th

2026

05:45

England Rugby Team Visits Bagshot Gardens Care Home for Unforgettable Afternoon with Residents

Company News, Bagshot Gardens Bagshot Gardens Care Home welcomed eight members of the England Rugby team on Thursday 11 June, as players spent an afternoon engaging with residents following their training camp at nearby Pennyhill Park.

Avery Healthcare Group

Jun

11th

2026

01:00

Partnerships and Alliances, New Offerings, Emerging Tech, ESG, B2B Tag

STIGA - Leamington RFC is loving our robot mowers

STIGA has been delivering their brand new robot machines to rugby clubs across England. The multi-year partnership with England Rugby supports volunteers and grounds teams, helping keep pitches match-ready while driving rugby forward from grassroots to the elite game ...proving that great surfaces are the real foundation of every winning try.

Examples of England Rugby (Rugby Football Union)'s suppliers include Uniguest, Catapult Group and Hudl.

Example Suppliers

Subscribe for full access to England Rugby (Rugby Football Union)'s profile

England Rugby (Rugby Football Union) sells broadcasting rights of its 2 rugby Union competitions globally.

Example Sports Rights Customers

Subscribe for full access to England Rugby (Rugby Football Union)'s profile

Analyst insight reports

AV broadcast: A buyer's world

Post-NAB Show 2025 review

The retail media opportunity

How digital signage, retail media and programmatic are fueling the DOOH growth

Subscribe to access all analyst insight reports