Flurry Analytics, a privately owned company headquartered in the US and a subsidiary of Yahoo!, was founded in 2005 and operates with approximately 20 employees. The company provides advertising services through its web analytics platform.
On July 27, 2026, Flo Health, Google, and Flurry agreed to pay $59.5 million to settle a U.S. lawsuit alleging that intimate health information collected through the Flo app was shared with third parties without users’ knowledge or consent. While the companies denied wrongdoing and the settlement applies only to U.S. users, the agreement renewed questions globally about the handling of sensitive health data. This follows an earlier announcement on July 13, 2026, when the three defendants confirmed their agreement to the nearly $60 million settlement. This resolution addressed a consolidated class action lawsuit concerning the use of tracking software in the Flo Period and Ovulation Tracker app, which shared users' sensitive reproductive health data with third parties without their explicit knowledge or consent.
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Flurry Analytics offers products in the ad tech and services industry. Flurry Analytics's product portfolio comprises of ad measurement and verification.
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