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Habu
https://www.habu.com
https://www.linkedin.com/company/habu-inc/
Habu, a privately owned subsidiary of LiveRamp based in the US, was founded in 2018 and has approximately 80 employees. The company specializes in software development, providing data clean room solutions.
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Founded
2018
Headcount
75
Headquarters
US
Primary Segment
Data, targeting and identity
Ownership
Privately Owned
News Summary:
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Habu offers products in the ad tech and services industry. Habu's product portfolio comprises of data, targeting and identity.
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Habu's revenues were less than $25M in 2023. All the revenue comes from data management platform (DMP).
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Jun
17th
2026
07:30
Partnerships and Alliances, New Offerings, Emerging Tech, Artificial Intelligence
LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers
LiveRamp (NYSE: RAMP), the leader in data collaboration, today announced LiveRamp Agent Builders (LAB), a new program to bring more partner-built agents into its network and accelerate marketers’ ability to transform planning, measurement, activation, and data transformation with AI.
GuruFocus
Jun
16th
2026
19:06
B2B Tag
American Cancer Society Boosts Donor Acquisition and ROI with Data Collaboration American Cancer Society Boosts Donor Acquisition and ROI with Data Collaboration
Exceptional marketing runs on secure data collaborationLiveRamp connects every signal, agent, and platform to fuel and measure intelligent marketing. What data do you need to achieve your goals?
LiveRamp
Jun
16th
2026
10:23
Partnerships and Alliances, Emerging Tech, Big Data/Analytics, Artificial Intelligence, B2B Tag
AI Advertising Attribution
AI advertising attribution is emerging as a critical layer of the AI economy as brands seek to measure how conversational platforms influence consumer decisions. LiveRamp’s integration with OpenAI enables advertisers running ChatGPT campaigns to connect conversion data directly through secure server-to-server infrastructure, providing more accurate performance measurement than traditional browser-based tracking.
Trend Hunter
Jun
16th
2026
09:58
Emerging Tech, B2B Tag
Digital signals behind Publicis acquisition of LiveRamp
On May 17, Publicis Groupe announced its acquisition of LiveRamp, expanding its capabilities across identity, data collaboration, and AI-driven marketing. But acquisitions of this scale rarely happen suddenly. Using Bombora’s Company Surge® Intent data, we analyzed acquisition-related research activity across both Publicis Groupe and LiveRamp in the months leading up to the announcement.
Bombora
Jun
15th
2026
19:30
B2B Tag
American Cancer Society Boosts Donor Acquisition and ROI with Data Collaboration
The American Cancer Society (ACS) is dedicated to ending cancer as we know it for everyone, improving the lives of patients and their families through advocacy, research, and patient support. To fund this mission long-term, donor acquisition is the organization's most critical goal.
LiveRamp
Jun
15th
2026
01:30
B2B Tag
Based Identity for Publishers with RampID
This post was written by Yaniv Avraham, Principal Data Product Manager at Start.io. The Reality of the Addressability Gap The structural decline of traditional programmatic signals is no longer a future operational risk—it is an active revenue drain.
Start IO
Jun
12th
2026
11:47
Partnerships and Alliances, Emerging Tech, Big Data/Analytics, Artificial Intelligence, B2B Tag
PortCo Update: Scowtt Partners with LiveRamp and Brings on a New CFO
Scowtt is on a mission to rewire how enterprises grow. Founded in 2024 by CEO Eduardo Indacochea, who spent nearly two decades building advertising platforms at Meta, Google, and Microsoft, including Google Performance Max, the Seattle-based company turns a business’s own first-party CRM data into real-time predictive signals that feed directly into the major ad platforms.
Medium
Jun
11th
2026
07:30
Emerging Tech, B2B Tag
DoorDash Ads adds LiveRamp clean rooms and Spotlight
DoorDash is expanding its ads business with new premium placements, offsite activation via Symbiosys, and a partnership with LiveRamp focused on clean room measurement. The company outlined the updates in an official newsroom post. The combined move targets two common friction points in commerce media: proving incrementality using privacy-centric data collaboration, and giving brands more high-attention inventory beyond standard sponsored listings.
ContentGrip
Jun
10th
2026
19:30
B2B Tag
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LiveRamp
Jun
10th
2026
13:53
Emerging Tech, Artificial Intelligence, B2B Tag
LiveRamp CAPI Hub now connects ChatGPT ads - here's what it measures
LiveRamp today connected its Conversions API Hub to OpenAI's ChatGPT, enabling server-to-server conversion measurement for marketers running ChatGPT ad campaigns - an infrastructure step that arrives as the platform rapidly expands its advertiser base and measurement capabilities across multiple markets.
PPC Land
Jun
10th
2026
08:30
Partnerships and Alliances, Emerging Tech, Artificial Intelligence, B2B Tag
ChatGPT ads get measurement boost from new LiveRamp partnership
Dive Brief: OpenAI is partnering with LiveRamp as the artificial intelligence startup builds out the advertising infrastructure around ChatGPT, its flagship program, according to an announcement shared with Marketing Dive. Advertisers running ChatGPT campaigns will be able to tap into LiveRamp’s Conversions API Hub to combat signal loss and improve measurement beyond browser-based tracking.
Marketing Dive
Jun
10th
2026
02:46
Halper Sadeh LLC is Investigating Whether CZR, XOMA, RAMP, TMHC are Obtaining Fair Deals for their Shareholders
Insiders may stand to receive substantial financial benefits not available to ordinary shareholders. The proposed transactions may contain terms that could limit superior competing offers. Shareholders are encouraged to contact the firm to discuss their rights and options at no cost or obligation.
Journal of Business News
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