Blockgraph, a privately owned US-based company founded in 2020, provides a data, targeting, and identity platform. Employing approximately 40 people, the company's platform focuses on privacy-centric solutions for connected TV advertising. In 2023, Blockgraph's revenue was less than $10 million.
On April 14, 2025, a report outlined strategies for brands and agencies to use household-level identity to unify connected TV and linear advertising. On July 24, 2025, Blockgraph launched two new features: Collaborative Insights and Geo-Based Audiences. These features aim to improve targeting and measurement capabilities for local TV and streaming advertisers. The new capabilities are designed to help data-driven local advertisers.
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