Semcasting

Semcasting, a privately owned company headquartered in the United States, was founded in 2009 and employs approximately 50 individuals. The company specializes in data, targeting, and identity solutions, focusing on privacy-conscious identity resolution, audience creation, and campaign attribution. Its core technology, Smart Zones, facilitates cookieless targeting by linking online and offline identifiers across an extensive database of U.S. and Canadian households and businesses. Semcasting provides rapid audience building and high match rates for advertising campaigns.