Hawk-Eye Innovations is a privately held British company founded in 1999 and headquartered in the UK. It has over 910 employees and generates less than $100 million in annual revenue. The company specializes in developing and delivering officiating, production, tracking, and analytics tools for sports. Hawk-Eye is best known for its ball-tracking technology used in tennis, cricket, and other sports, which provides real-time data and visualizations to enhance the viewing experience and assist referees in making accurate decisions. In 2022, Hawk-Eye became a wholly-owned subsidiary of Sony Group.
Hawk-Eye Innovations, a technology vendor, announced several partnerships and developments. In 2023, the NFL tested Hawk-Eye's optical tracking system as a potential replacement for traditional chain crews. The technology received approval for use throughout the 2024 preseason and may become permanent if reliable. Hawk-Eye also secured Sony as an official technology and headphones sponsor for the NFL. Additionally, Hawk-Eye collaborated with Reboot Motion to enhance its 3D player models for MLB's Statcast data, improving the tracking of ball flight, fielder positioning, and player movements. Furthermore, Hawk-Eye extended its partnership with the All England Lawn Tennis Club (AELTC) to provide ball tracking and officiating services at Wimbledon, ensuring a premier tennis experience for fans.
Similar Companies
Subscribe for full access to Hawk-Eye Innovations's profile
Hawk-Eye Innovations offers 3 products in the media tech industry. Hawk-Eye Innovations's product portfolio comprises of live production, video data and analytics and production and post production.
Subscribe for full access to Hawk-Eye Innovations's products in full detail
Hawk-Eye Innovations's revenues were less than $250M in 2023. Caretta Research has split Hawk-Eye Innovations's revenue into 3 different product categories, the largest of which is sports data tools. For full access to Hawk-Eye Innovations's revenue breakdown subscribe to Caretta Portal.
Subscribe for full access to Hawk-Eye Innovations's revenue in full detail
Hawk-Eye Innovations's customers primarily consist of ball sports, bat sports and contact sports companies. Examples of Hawk-Eye Innovations's customers include National Basketball Association (NBA), National Football League (NFL) and Major League Baseball (MLB).
Example Customers
Subscribe for full access to Hawk-Eye Innovations's profile
Subscribe for full access to Hawk-Eye Innovations's products in full detail 
