ATP Media, a privately owned company headquartered in the UK, was founded in 1999. With approximately 120 employees, the company reported $223.8M in revenue as of 2024, functioning as a tier 1 media tech buyer. It specializes in media and TV services, operating as the global sales, broadcast production, and distribution arm of the ATP Tour.
ATP Media reported a 10 percent revenue increase and improved profit in 2024. This increase resulted from a larger share of revenues from Tennis Data Innovations (TDI), stemming from its betting rights deal with Sportradar. In addition, ATP Media and EMG/Gravity Media introduced a new remote production workflow for ATP Media Studios to improve flexibility in delivering broadcast solutions. This workflow builds on EMG/Gravity Media's successful implementation of a similar system in Formula E, which aimed to reduce carbon emissions and logistical complexities.
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