SMT, also known as SportsMEDIA Technology, is a privately owned company headquartered in the US. Founded in 1988, the company employs approximately 610 individuals and reported $112.0M in revenue as of 2024. SMT specializes in media managed services and functions as a developer of graphics, statistics, and video enhancement software.
On September 3, 2026, Centrifuge announced a collaboration with Janus Henderson and SMT to move loyalty program reserve management onto the blockchain. Janus Henderson Advisors will actively manage a portfolio through a Centrifuge vault, allocating to tokenized strategies including JTRSY and JAAA. Previously, on August 18, SMT committed to delivering race technology for FOX Sports' broadcast of the Freedom 250 Grand Prix of Washington D.C. on August 23, marking a historic NTT INDYCAR SERIES race through the streets of the U.S. capital around the National Mall. Earlier, on August 11, SMT expanded its technology partnership with the Cincinnati Open, adding new LED displays, production capabilities, and fan-facing experiences at the Lindner Family Tennis Center, extending a relationship with the tournament that spans over 30 years.
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SMT (SportsMEDIA Technology) offers 13 products in the media tech industry. SMT (SportsMEDIA Technology)'s product portfolio comprises of media managed services, sports tech, broadcast professional services and video processing and playout.
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SMT (SportsMEDIA Technology)'s revenues were less than $250M in 2024. Caretta Research has split SMT (SportsMEDIA Technology)'s revenue into 8 different product categories, the largest of which is sports data tools. For full access to SMT (SportsMEDIA Technology)'s revenue breakdown subscribe to Caretta Portal.
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SMT (SportsMEDIA Technology)'s customers primarily consist of sports tickets, merchandise and sponsorship, higher Education and spectator Sports companies. Examples of SMT (SportsMEDIA Technology)'s customers include Orlando City SC, National Collegiate Athletic Association (NCAA) and National Basketball Association.
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