Indian Super League is a Privately Owned entity headquartered in India. It operates under Football Sports Development (FSDL). Founded in 2013, it functions as a tier 1 media tech buyer. The company operates a men's professional football league, which represents the highest-level league within the Indian football system.
The Indian Super League's media rights tender for the next four-season cycle received only one bid by the August 12 deadline. The AIFF had floated the Request for Proposal on July 25, with technical bids scheduled for opening on August 14. Previously, on July 8, the AIFF and the Indian Super League Managing Committee finalized a new club-led commercial model, under which clubs will hold the commercial rights while the federation retains administrative control and operational oversight. This move aims to align the league with a more globally common club-led approach. This followed an agreement by the AIFF's Executive Committee on March 29, which stated that bidders for the commercial rights of the AIFF's men's tournaments would present their bids to ISL clubs. Earlier in the year, on March 9, streaming platform FanCode acquired the exclusive global media rights to the Indian Super League, reportedly at a significant reduction from the previous fee.
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Indian Super League offers 2 products in the media and telecoms services and sports industries. Indian Super League's product portfolio comprises of soccer and search, social, and retail media.
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