It Works Group
It Works Group, a privately owned company headquartered in Germany, was founded in 1997 and has approximately 60 employees. The company primarily focuses on RTB and programmatic solutions. It offers the Locatrics platform, which unifies programmatic and classic digital out-of-home (DOOH) planning. This platform incorporates the full capabilities of a DSP, DMP, and hybrid media planning, processing billions of data points daily to enable users to plan, book, and deploy targeted DOOH campaigns.

2024 Revenue

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Founded

1997

Headcount

56

Headquarters

Germany

Primary Segment

RTB and programmatic

Ownership

Privately Owned

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It Works Group offers products in the ad tech and services industry. It Works Group's product portfolio comprises of RTB and programmatic.
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It Works Group's revenues were less than $10M in 2024. All the revenue comes from demand side platform (DSP).
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