Magine Pro, a privately owned company headquartered in Sweden, founded in 2011, employs approximately 60 people. The company reported $2.1M in revenue as of 2024 and operates as a tier 3 media tech buyer. It specializes in creating video business systems that enable live, linear TV and Video-On-Demand streaming services.
Magine Pro released a free e-guide detailing four UX essentials for Smart TV OTT apps, emphasizing the importance of user engagement in areas such as login, content discovery, and playback. Another publication highlighted the significance of first impressions in Smart TV OTT apps. A news article noted Netflix's move into content aggregation, citing a partnership with TF1 as an example. Magine Pro also published an article advising companies to prepare for IBC 2025 and to reassess their streaming strategies. Finally, Magine Pro offered five ways to optimize streaming services during the summer slowdown.
Magine Pro's customers primarily consist of online Audio and Video Media, telecoms and online Media companies. Examples of Magine Pro's customers include Telefonica, Cinewax and Paus.