Mediaplus Group, also known as Serviceplan and House of Communication, is a privately owned company headquartered in Germany. Founded in 1983, it employs approximately 3,000 individuals and specializes in advertising services. Operating as a global independent media agency, Mediaplus Group has offices in 44 locations. The company encompasses a House of Communication agency, formed by the joining of Mediaexplain and Mediaplus Group, which consists of 80 media, tech, and creation professionals.
On September 9, 2026, Serviceplan Group, Mediaplus Group's parent company, reported its 2025/2026 fiscal year results, achieving €873 million in revenue. This surpassed the previous year's €866 million by 1%, despite a market environment marked by economic uncertainty and postponed budgets. Previously, on August 23, Serviceplan partnered with Lufthansa to launch a travel etiquette clothing line addressing passenger behaviors such as armrest reclining and boarding. This followed the August 13 launch of Serviceplan’s inaugural campaign for Uber, “oder aber Uber,” which questions why individuals adhere to inconvenient routines, marking the start of their partnership formed in summer 2025. Earlier, on August 11, L&C co-founders Gian Carlo Lanfranco and Rolando Cordova repurchased Serviceplan Group’s minority stake, returning L&C to full founder ownership and signaling its next chapter as an independent creative agency.
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Mediaplus Group offers products in the ad tech and services industry. Mediaplus Group's product portfolio comprises of advertising, marketing, media agencies.
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