Mercedes-Benz AG

Mercedes-Benz AG

http://www.mercedes-benz.com/
https://www.linkedin.com/company/mercedes-benz_ag/

Mercedes-Benz AG, formerly Daimler AG, is a German multinational automotive corporation headquartered in Stuttgart, Baden-Württemberg, Germany. The company is publicly owned and employs around 37,490 people. It was founded in 1948 and is known for its luxury vehicles, buses, trucks, and vans. The company's main product is frontend and user experience.

Revenue

Founded

1948

Headcount

37,487

Headquarters

Germany

Primary Segment

Motor Vehicle Manufacturing

Ownership

Publicly Owned

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Mercedes-Benz AG offers products in the media tech industry. Mercedes-Benz AG's product portfolio comprises of user experience and devices.

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Oct

30th

2024

04:30

Procurement and Sales

AUTOCOM ASSOCIATES NAMED NUCAP'S GLOBAL AGENCY OF RECORD

BLOOMFIELD HILLS, Mich. , Oct. 30, 2024 /PRNewswire/ -- NUCAP, a leading supplier of automotive brake products and technology, has selected AutoCom Associates as its global public relations agency of record. Based in Toronto , NUCAP and its NRS technology-based products can be found on millions of cars, SUVs and trucks produced by major vehicle manufacturers such as Audi, BMW, Ford, Freightliner, General Motors, Hino, Mercedes-Benz, Nissan, Stellantis, Toyota and Volkswagen.

Oct

2nd

2024

14:23

Mercedes-Benz Is Redefining Luxury for Younger Generations

Introducing the Adweek Podcast Network . Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts . In this episode of The Speed of Culture podcast, Suzy founder and host Matt Britton chats with Melody Lee, chief marketing officer at Mercedes-Benz USA.

Aug

20th

2024

21:55

Awards and Recognitions

Subaru, Toyota, Mercedes-Benz, Tesla Customers Most Satisfied

by Tanya Gazdik , Yesterday Driver satisfaction with automotive brands has increased slightly, although customers remain cautious about making major purchases. According to the American Customer Satisfaction Index Automobile Study 2024, satisfaction with both the mass-market and luxury segments is unchanged from the year before, while the smaller brands that comprise the “all others” measure lift the industry’s overall ACSI score by climbing 7% to 81.

Aug

20th

2024

12:00

Awards and Recognitions

Subaru, Toyota, Mercedes-Benz, Tesla Customers Most Satisfied

by Tanya Gazdik , 13 minutes ago Driver satisfaction with automotive brands has increased slightly although customers remain cautious about making major purchases. According to the American Customer Satisfaction Index Automobile Study 2024, satisfaction with both the mass-market and luxury segments is unchanged from the year before, while the smaller brands that comprise the “all others” measure lift the industry’s overall ACSI score by climbing 7% to 81.

Aug

15th

2024

15:57

Driving Brand Relevance With Melody Lee of Mercedes-Benz USA

With C-suite leaders from iconic brands keynoting sessions, leading workshops and attending networking events, Brandweek is the place to be for marketing innovation and problem-solving. Register to attend September 23–26 in Phoenix, Arizona. Welcome to another special episode of the Marketing Vanguard podcast.

Jul

11th

2024

08:16

Partnerships and Alliances

Signify partners with Mercedes-AMG PETRONAS Formula 1 team

Mumbai: Signify has announced a new partnership with the Mercedes-AMG PETRONAS F1 team. Connected by their shared passion for technological innovation and sustainability, the partnership will drive forward the team's vision of becoming one of the world’s most sustainable professional sports teams.

IndianTelevision

Apr

15th

2024

11:26

Partnerships and Alliances

THE RITZ-CARLTON AND MARRIOTT BONVOY JOIN FORCES WITH THE MERCEDES-AMG PETRONAS F1 TEAM TO INVITE GUESTS TO EXPERIENCE THE THRILL OF MOTORSPORT

SHANGHAI , April 15, 2024 /PRNewswire/ -- The Ritz-Carlton, part of Marriott Bonvoy's portfolio of over 30 extraordinary hotel brands, continues its partnership with the Mercedes-AMG PETRONAS F1 Team as its first Official Hotel Partner. As the 2024 season lands in Shanghai , this continued partnership allows both iconic brands to provide unparalleled experiences for Marriott Bonvoy Members and guests.

Apr

9th

2024

21:54

Partnerships and Alliances

Mercedes-Benz, Google Expand Partnership

Mercedes-Benz is expanding it relationship with Google in an effort to transform key customer experiences with artificial intelligence on Google Cloud's Vertex AI platform. The two companies began working together in February 2023 when Mercedes-Benz selected Google Maps Platform as the foundation for its own branded navigation experience.

Mar

20th

2024

17:22

Partnerships and Alliances, Capital Refinance/Restructure, Robotics

LOGIC and EMBRACE Announce Partnership To Accelerate Media Supply Chain Transformation Projects In The DACH Region

LOGIC media solutions GmbH is delighted to announce that it has partnered with solutions provider EMBRACE SAS. This partnership encompasses sales and services for Embrace’s software tools across the DACH region. Following LOGIC’s support in implementing an innovative fan engagement project for the automotive refinement company Mercedes-AMG, LOGIC is taking the next step by becoming an official Certified Reseller of Embrace technologies to reinforce this partnership.

Mar

18th

2024

15:59

Management Changes

Former Mercedes-Benz CMO Joins Genesis

Genesis Motor North America has hired former Mercedes-Benz USA CMO Drew Slaven to the newly established role of chief marketing officer. Slaven will lead Genesis marketing strategy in the United States with the goal of elevating brand awareness while supporting increased sales and market share growth.

Jan

22nd

2024

21:49

The Surprising Sell Of Mercedes And Its 'Succession' Spokesman

“A caaah is a caaah,” says actor Matthew MacFadyen, elongating the single syllable in his native British accent at the start of this dashing . Titled “Defining Class Since 1886,” this forward-looking manifesto is crafted with all the zippy precision of the car itself.

Jan

22nd

2024

19:50

The Surprising Sell Of Mercedes And Its 'Succession' Spokesman

“A caaah is a caaah,” says actor Matthew MacFadyen, elongating the single syllable in his native British accent at the start of this dashing . Titled “Defining Class Since 1886,” this forward-looking manifesto is crafted with all the zippy precision of the car itself.

Examples of Mercedes-Benz AG's suppliers include Frame.io, RTB House and Illumin (AcuityAds).

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Analyst insight reports

Beyond the Bundle: Defining the future of digital experiences

What buyers really want - revealed

Understanding personalisation and recommendation

Trendspotting: sports content in 2025 and beyond

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