RTB House is a privately owned company headquartered in Poland. Founded in 2012, it operates with approximately 1280 employees across over 30 offices worldwide. The company functions as an ad tech company, specializing in targeted advertising, including retargeting and real-time bidding (RTB) strategies.
RTB House launched rtb.com on March 4, 2026, a self-service advertising platform designed for small to medium-sized e-commerce brands and their agencies. This initiative expands the Warsaw-based adtech company's Deep Learning technology beyond its fully managed campaigns for large enterprise advertisers, making advanced programmatic advertising accessible to a market segment previously priced out. Earlier, ahead of International Women’s Day 2026, Denise Cornelissen, Head of Product Marketing at RTB House, commented on the need for greater representation in the industry, citing that women comprise only about 25% of the global STEM workforce. In February, Anna Jankowska, Executive VP of Global Partnerships at RTB House and Adlook, was featured in an article discussing what leaders owe their teams during challenging times, highlighting her role in building business partnerships.
RTB House offers 2 products in the ad tech and services industry. RTB House's product portfolio comprises of ad measurement and verification and RTB and programmatic.
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RTB House's customers primarily consist of motor Vehicle Manufacturing and telecoms companies. Examples of RTB House's customers include Mercedes-Benz, Audi and MEO.
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