InMobi

http://www.inmobi.com
https://www.linkedin.com/company/inmobi/

InMobi, a privately owned multinational technology company founded in 2007 and headquartered in India, provides advertising services. Employing approximately 1920 people, the company, formerly known as mKhoj, focuses on mobile advertising solutions.

Revenue

Founded

2007

Headcount

1,916

Headquarters

India

Primary Segment

Advertising Services

Ownership

Privately Owned

Deployments

News Summary:

InMobi CyberPeace Foundation and Jamia Hamdard University launched the “Cyber Sheroes” program on April 25, 2025, coinciding with International Girls in ICT Day 2025. This initiative aims to provide young women with cybersecurity skills. The program launch occurred at Jamia Hamdard University during a conference titled “Girls in ICT: Code Secure Lead,” which included participation from various academic, administrative, and industry figures. A separate blog post discussed the complexities of addressability in the advertising landscape and how InMobi's Publisher-Passed Signals (PPS) in its Advertising SDK improve ad monetization for publishers. An unrelated story detailed the development processes used by a different company, Zerodha, before the advent of generative AI.

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InMobi offers 5 products in the telecoms tech and ad tech industries. InMobi's product portfolio comprises of enterprise and telecoms software, ad measurement and verification and RTB and programmatic.

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Apr

25th

2025

02:13

Events

Jamia Hamdard University Launches ‘Cyber Sheroes’ — Empowering Girls to Code, Secure & Lead in the Digital Age

New Delhi- In a landmark collaboration, InMobi, CyberPeace Foundation, and Jamia Hamdard University launched the pioneering “Cyber Sheroes” program on April 25, coinciding with International Girls in ICT Day 2025. The initiative seeks to equip young women with critical cybersecurity skills, fostering a new wave of digital leaders.

The Mooknayak

Apr

24th

2025

18:30

New Offerings, Artificial Intelligence

How AI is rewriting the rules of coding at Indian startups

Until generative artificial intelligence (AI) came into the picture, it was a quiet marathon for Zerodha every time it launched a new feature. Senior developers measured each line, made it precise and often rewrote it until it felt right.Kailash Nadh, the company’s chief technology officer, remembered the time when long hours were put into generating code.

Economictimes

Apr

24th

2025

14:49

Events

Jamia Hamdard launches ‘Cyber Sheroes’ program in collaboration with InMobi, CyberPeace on International Girls in ICT Day – Education21

InMobi, CyberPeace and Jamia Hamdard University launched the pioneering “Cyber Sheroes” program at Jamia Hamdard University during the celebration of the International Girls in ICT Day 2025. The high-impact conference titled “Girls in ICT: Code, Secure, Lead”, saw the participation of several high-profile dignitaries from academia, administration and the industry.

Education21 (in)

Apr

24th

2025

08:57

Events

‘Cyber Sheroes’ Program Launched at Jamia Hamdard University on International Girls in ICT Day’

Empowering Girls to Code, Secure, and Lead for a Safer Digital Future InMobi, CyberPeace and Jamia Hamdard University launched the pioneering “Cyber Sheroes” program at Jamia Hamdard University during the celebration of the International Girls in ICT Day 2025.

CXOToday

Apr

16th

2025

18:30

Caretta Research_Monitor Company

Signal Your Way to Success (Part 2): How to Start Making Publisher-Passed Signals Work for You

Navigating addressability in today’s ever-evolving ad landscape is becoming increasingly complex, making it essential for publishers to adapt and implement the right strategies to sustain and grow revenue. In our last blog, we explored how Publisher-Passed Signals (PPS) in the InMobi Advertising SDK enhance ad monetization by capturing first-party signals, acting as a vital bridge between publishers and advertisers, and enabling better supply representation, bidding optimizations, and more.

Inmobi

Apr

2nd

2025

18:30

Caretta Research_Monitor Company

Signal Your Way to Success (Part 1): How Publisher First-Party Signals Enhance Ad Monetization

Introduction to Publisher-Passed Signals Publishers are sitting on a goldmine of first-party signals and are only beginning to unlock its full potential. These signals are essential in powering user acquisition (UA), analytics, attribution, and measurement. However, their application in ad monetization has been underutilized—leaving massive revenue opportunities untapped.

Inmobi

Apr

1st

2025

00:13

New Offerings

CyberPeace and InMobi Launch Digital Jan Shakti to Empower Youth and Underserved Communities

CyberPeace and InMobi have launched Digital Jan Shakti, a pioneering initiative aimed at enhancing digital safety and cybersecurity skills amongst the youth and underserved communities across India. The event was inaugurated by Shri.

Digital Terminal

Mar

31st

2025

14:05

New Offerings

MoS Defence launches CyberPeace & InMobi's Digital Jan Shakti initiative

Sanjay Seth, Minister of State for Defence, launches the initiative in the presence of Rekha Sharma, MP and former Chairperson of NCW, Dr Subi Chaturvedi, Global SVP, Chief Corporate Affairs and Public Policy Officer, InMobi

The Economic Times

Mar

31st

2025

08:20

Partnerships and Alliances, Regulatory and Legal, Negative News, Caretta Research_Monitor Company

Digital Jan Shakti Initiative Crucial Step Towards Securing India’s Digital Future: Govt

New Delhi: Amid rising cyberthreats and online scams, the new Digital Jan Shakti initiative will become a crucial step towards securing India’s digital future, said Sanjay Seth, Union Minister of State for Defence. Seth said this while inaugurating the Digital Jan Shakti initiative by CyberPeace, a leading cybersecurity non-profit organisation, in collaboration with InMobi, India’s first unicorn.

Ommcom News

Mar

31st

2025

08:19

Partnerships and Alliances, New Offerings, Negative News, Caretta Research_Monitor Company

Digital Jan Shakti initiative crucial step towards securing India`s digital future: Government

Amid rising cyberthreats and online scams, the new Digital Jan Shakti initiative will become a crucial step towards securing India’s digital future, said Sanjay Seth, Union Minister of State for Defence. Seth said this while inaugurating the Digital Jan Shakti initiative by CyberPeace, a leading cybersecurity non-profit organisation, in collaboration with InMobi, India’s first unicorn.

Investment Guru India

Mar

31st

2025

07:34

Partnerships and Alliances, Negative News, Caretta Research_Monitor Company

Modi's Digital Jan Shakti Empowers India's Cyber Safety

New Delhi, March 31: Amid rising cyberthreats and online scams, the new Digital Jan Shakti initiative will become a crucial step towards securing India’s digital future, said Sanjay Seth, Union Minister of State for Defence. Seth said this while inaugurating the Digital Jan Shakti initiative by CyberPeace, a leading cybersecurity non-profit organisation, in collaboration with InMobi, India’s first unicorn.

newKerala

Mar

31st

2025

07:31

Partnerships and Alliances, Negative News, Caretta Research_Monitor Company

Digital Jan Shakti Initiative Aims To Strengthen India’s Digital Future Amid Rising of Cyberthreats and Online Scams, Says Union Minister Sanjay Seth

Latestly

InMobi's customers primarily consist of manufacturing, entertainment Providers and food and Beverage Services companies. Examples of InMobi's customers include The Coca-Cola Company, Warner Bros. Discovery (WBD) and Unilever.

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Analysis

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InMobi

Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

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