Merkle, a privately owned company headquartered in the US, operates as a subsidiary of Dentsu. Founded in 1971, the company employs approximately 7,090 individuals. Its core offerings include business consulting and services. Merkle functions as a data-driven customer experience management (CXM) company, focusing on the delivery of personalized customer experiences across platforms and devices. The company provides a portfolio of digital solutions, including MarTech platforms, data identity tools, and CRM and CMS software.
On October 2, 2026, Merkle elevated Chris Kostakis to SVP Chief Technology Officer – Digital Business Transformation, marking a progression in his tenure with the company. Kostakis brings extensive experience across digital engineering, enterprise architecture, commerce technology, technology consulting, and digital business transformation.
Merkle offers 2 products in the ad tech and services industry. Merkle's product portfolio comprises of data, targeting and identity and advertising, marketing, media agencies.
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