Mimir Media Tech is a privately owned company headquartered in Norway, founded in 2019, with approximately 30 employees, and is a subsidiary of Fonn Group, specializing in content supply chain solutions. It reported $7.9M in revenue as of 2025. The company functions as a software provider, operating under the Mimir brand (formerly Mjoll), offering a cloud-based production asset management (PAM) system, media asset management (MAM), and news production system (NPS).
BILD Group and PREMIUM Group news brands, including BILD and WELT, implemented Mimir on August 12, 2026, to replace 25 years of legacy infrastructure with an all-in-one production environment. This system currently manages 65 million assets and ingests up to 180,000 photos and videos daily for their newsrooms. Earlier, on June 25, 2026, Mimir showcased its serverless AI-powered media platform at IBC 2026, which aims to improve the speed and usability of massive media libraries and live recordings. Also on June 25, Mimir appeared with CIS Group at SET Expo 2026, demonstrating AI-powered search capabilities for finding clips based on speech, people in frame, or descriptions, and its Mimir Cutter tool for creating clips and sequences remotely. Previously, on June 17, 2026, Mimir partnered with Telestream to provide production-ready media solutions from ingest to edit. This collaboration aims to mitigate delays in live production workflows, ensuring faster access and usability of content for distributed production teams and remote reporters.
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Mimir Media Tech offers products in the media tech industry. Mimir Media Tech's product portfolio comprises of content supply chain and production and post production.
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Mimir Media Tech's revenues were less than $10M in 2025. Caretta Research has split Mimir Media Tech's revenue into 2 different product categories, the largest of which is content and workflow orchestration (MAM). For full access to Mimir Media Tech's revenue breakdown subscribe to Caretta Portal.
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Mimir Media Tech's customers primarily consist of newspaper Publishing, content rights and broadcast television and radio companies. Examples of Mimir Media Tech's customers include IMG, The New York Times and Norsk Rikskringkasting. Mimir Media Tech has commercial and technical partners like MASV and TV2 Denmark.
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