MS Now
MS Now, a privately owned company headquartered in the US, is a tier 1 media tech buyer and a subsidiary of Versant Media. Founded in 1996, the company operates with approximately 810 employees and reported $950.0M in revenue as of 2024. The company specializes in search, social, and retail media, functioning as a digital news and commentary platform that delivers real-time breaking news, political analysis, and original reporting. It serves as a centralized hub for current events, covering categories such as the White House, Congress, the Supreme Court, culture, science, and sports. MS Now hosts content from shows and figures including The Rachel Maddow Show, Morning Joe, and Nicolle Wallace, providing content through articles, live events, newsletters, and podcasts.

2024 Revenue

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Founded

1996

Headcount

810

Headquarters

US

Primary Segment

Search, social, and retail media

Ownership

Privately Owned

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MS Now offers products in the media and telecoms services industry. MS Now's product portfolio comprises of search, social, and retail media.
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MS Now's revenues were over $1B in 2024. All the revenue comes from search and display.
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Examples of MS Now's suppliers include Telestream and Avid.

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Analyst insight reports

Media tech in the UK and Ireland
The battle for consumer experience
NAB Show 2023 key themes
Retaining subscribers beyond 2025
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