NBCUniversal Local, a privately owned entity headquartered in the US and part of NBCUniversal Media Group, employs approximately 230 individuals and operates as a tier 1 media tech buyer. The company specializes in broadcast television and radio, providing local news, weather, and sports content in both English and Español across the US. It operates bilingual newsrooms in major TV markets, encompassing 43 NBC/Telemundo stations located in 31 U.S. TV markets and Puerto Rico. NBCUniversal Local's offerings include five Regional Sports Networks, the LX News network designed for adults aged 18-45, and multicast networks such as COZI TV and TeleXitos. The organization also houses in-house marketing, production, and design companies like Skycastle, LXTV, and Arthouse, alongside NBC Spot On, a digital advertising business catering to local and regional advertisers. The company focuses on storytelling for the next generation of local news watchers.
On February 6, 2026, NBC successfully sold out its Super Bowl ad inventory in September, with brands committing up to $20 million for a single spot during the game, which an anticipated 130 million Americans are expected to watch. Previously, on February 5, NBCUniversal prepared to broadcast Super Bowl LX, featuring a rematch between the New England Patriots and Seattle Seahawks in a fixture typically considered the most-watched broadcast on US television.
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NBCUniversal Local offers 35 products in the media and telecoms services industry. NBCUniversal Local's product portfolio comprises of broadcast television and radio.
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