Nice, publicly owned and headquartered in the United States, was founded in 1986 and operates with approximately 6,480 employees. The company specializes in software development, providing both cloud and on-premises enterprise software solutions.
On July 9, NiCE announced its selection as a launch partner for the new Amazon Web Services (AWS) European Sovereign Cloud. Earlier on the same day, the "Punk CX Podcast" released "The NiCE World London Takeover Part One," a two-part series featuring NiCE executives, clients, and an analyst who attended the recent NiCE World London event. Also on July 9, during NiCE World London, NiCE revealed the winners of its 2026 International CX Excellence Awards, recognizing enterprises for their transformation to AI-first customer experience by integrating AI across operations, agents, workflows, and data to create a new CX operating model. This followed a report, also published on July 9, detailing a busy month for NiCE CEO Scott Russell, who spoke at the company's annual conferences in the UK and US, including the NiCE World London event, during his 18-month tenure leading the Israeli tech company.