Qualtrics is a publicly owned American software development company founded in 2002 by Scott M. Smith, Ryan Smith, Jared Smith, and Stuart Orgill. Headquartered in Seattle, Washington, and Provo, Utah, it employs approximately 6080 people. The company's primary offering is a cloud-based subscription software platform for experience management, launched in March 2017.
Qualtrics held its annual X4 Experience Management Summit in Salt Lake City this week, showcasing advancements in customer experience, employee experience, and agentic AI innovations. The company's AI chief noted that human sentiment data could create business value beyond traditional experience management, expanding beyond agentic AI surveys and sentiment analysis. Separately, Qualtrics XM Institute's 2024 Global Consumer Study, involving over 23,000 consumers, revealed that 64% globally prefer companies that personalize their experiences.
Qualtrics offers products in the enterprise tech industry. Qualtrics's product portfolio comprises of conferencing, ecommerce and customer journey technology.
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Qualtrics's customers primarily consist of hospitals and Health Care, connectivity infrastructure and carrier managed service technology companies. Examples of Qualtrics's customers include Intermountain Health and Qualcomm. Qualtrics has commercial and technical partners like Manchester City Football Club and Twilio. Qualtrics has suppliers like 6sense.
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