Qualtrics, a publicly owned company with co-headquarters in Seattle, Washington, and Provo, Utah, United States, was founded in 2002 by Scott M. Smith, Ryan Smith, Jared Smith, and Stuart Orgill. Employing approximately 6,080 individuals, the company reported $1.6B in revenue as of 2023. Primarily engaged in software development, Qualtrics functions as an experience management company, offering a cloud-based subscription software platform for experience management, which it launched in March 2017.
On August 24, 2026, Qualtrics cut jobs across its combined workforce, three months after completing its $6.75 billion acquisition of Press Ganey Forsta.
Qualtrics's customers primarily consist of connectivity infrastructure, telecoms and hospitals and Health Care companies. Examples of Qualtrics's customers include Qualcomm, Intermountain Health and Virgin Media O2. Qualtrics has commercial and technical partners like Twilio and Manchester City Football Club. Qualtrics has suppliers like 6sense.
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