6sense

http://www.6sense.com
https://www.linkedin.com/company/6sense/

6sense is a privately held martech company founded in 2013 and headquartered in the United States. The company specializes in providing AI-powered marketing intelligence solutions, including real-time bidding (RTB) and programmatic advertising. As of 2023, 6sense employs approximately 1,390 individuals.

Revenue

Founded

2013

Headcount

1,384

Headquarters

Primary Segment

Software Development

Ownership

Privately Owned

Deployments

Similar Companies

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6sense offers 2 products in the ad tech industry. 6sense's product portfolio comprises of RTB and programmatic and marketer and agency technology.

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Dec

19th

2024

06:49

Caretta Research_Monitor Company

Expert Roundup: How to Build Strong ABM

Account-based experiences (ABX) and account-based marketing (ABM) have become the cornerstones of many a modern B2B strategy — but implementing these effectively remains a significant challenge for organizations. This transition requires more than just new tools and tactics; it demands a fundamental shift in how companies think about pipeline generation, customer engagement, and revenue operations.

6sense

Dec

18th

2024

22:53

Level Up: Account-Based Personalization & Email

level 1: Why go account-based? Buyers are out there. Can you find them before your nemesis? With the right guides and power-ups, you can! Let’s set your pipeline on the path to a high score.

6sense

Dec

18th

2024

06:47

ESG, Caretta Research_Monitor Company

Revenue Makers Podcast Roundup: Insights Into GTM Strategy

Developing an effective go-to-market strategy has never been more difficult — or more critical. As buyers become more informed, traditional sales tactics lose effectiveness, and the cost of customer acquisition soars, companies need to rethink how they approach growth.

6sense

Dec

18th

2024

06:47

Artificial Intelligence, Caretta Research_Monitor Company

RevHeads Predict: What’s to come in B2B GTM in 2025

At 6sense we know a thing or two about predictions. Every day, thousands of B2B companies trust 6sense to power their pipeline through our data and AI.

6sense

Dec

18th

2024

06:47

Artificial Intelligence, Caretta Research_Monitor Company

B2B Marketing & Sales Expo Recap: AI Innovations Abound

The B2B Marketing & Sales Innovation Expo 2024 wasn’t just another industry event — it was a glimpse into the future of revenue generation. From groundbreaking AI applications to transformative marketing approaches, the energy was electric as industry leaders showcased what’s possible in modern B2B.

6sense

Dec

17th

2024

10:18

Artificial Intelligence, Robotics, Caretta Research_Monitor Company

From Intuition to Intelligence: How ScienceLogic Achieved 4X Faster Sales Velocity with 6sense

ScienceLogic, a leader in automated IT operations and observability solutions, empowers organizations with actionable insights, seamless visibility across environments, and workflow automation to drive outcomes and eliminate manual tasks with their ScienceLogic AI platform. We sat down with Arielle Recine, vice president of lifecycle marketing, and Connor Wright, senior ABM manager at ScienceLogic, to learn how the company transformed their marketing and sales strategy using 6sense’s account intelligence capabilities.

6sense

Dec

17th

2024

06:45

Artificial Intelligence, Caretta Research_Monitor Company

How to Improve Your Marketing Workflows

A marketing workflow is a structured process that guides projects from initial ideas to final analysis by outlining tasks, timelines, and responsibilities. It’s essential for managing multiple campaigns, meeting deadlines, and ensuring consistent messaging. Without a marketing workflow, your team risks disorganization, missed steps, and wasted resources.

6sense

Dec

16th

2024

11:10

Artificial Intelligence

The Manufacturing Playbook for Account-Based Marketing & Sales

Overcoming Marketing & Sales Challenges in Manufacturing Manufacturing revenue teams often struggle to align and maximize growth due to industry-specific hurdles: Complex, lengthy sales cycles with multiple decision-makers Highly technical and customized product offerings Reliance on channel partners and distributors for sourcing and closing deals Pressure to expand within existing accounts These challenges are compounded by disconnected data between marketing and sales, leading to missed opportunities from anonymous buyer behavior (what 6sense calls the “Dark Funnel“).

6sense

Dec

16th

2024

10:45

Hiring, Caretta Research_Monitor Company

Prospecting vs. Lead Generation

It’s common to confuse prospecting with lead generation. Both involve identifying potential customers and driving revenue. What makes them different? The approach and the stage of the sales process. Prospecting is all about finding potential customers who fit your target market.

6sense

Dec

15th

2024

18:30

Caretta Research_Monitor Company

What is Anonymous Website Visitor Identification?

Anonymous website visitors include potential customers, current clients, industry researchers, and even competitors. Here are some examples of anonymous website visitors you should be aware of as a B2B marketer. Types of Anonymous Website Visitors B2B Decision Makers.

6sense

Dec

13th

2024

21:28

Big Data/Analytics, Artificial Intelligence, Caretta Research_Monitor Company

B2B Buyer Experiences in Manufacturing

6sense helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team.

6sense

Dec

11th

2024

21:52

Events, Caretta Research_Monitor Company

Kerry Cunningham, of 6Sense, on overcoming B2B marketing challenges

It was great to have a virtual sit-down with Kerry Cunningham, of 6Sense. He’s a fellow with a deep appreciation of the challenges faced by B2B marketers today, with 25 years of experience in B2B demand generation and management.

6sense

6sense's customers primarily consist of conferencing, ecommerce and customer journey technology and video business systems companies. Examples of 6sense's customers include Qualtrics, Piano and Sumo Logic. 6sense has partners like INFUSE.

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