Tealium, a privately owned company headquartered in the US, was founded in 2011 and employs approximately 720 individuals. The company specializes in software development, providing customer data orchestration tools designed to address challenges in online search, marketing, and segment targeting.
On March 13, 2026, Nisbets showcased its customer engagement strategy, which uses a unified data foundation powered by Tealium, as it rolls out across multiple markets. Group Head of Customer Insights Ed Ryan will detail how Nisbets connects data from various sources, activates it through real-time connectors, and scales personalized experiences across channels. Previously, on March 12, Tealium highlighted the emergence of the Customer Data Strategist, a hybrid role focused on translating technical data capabilities into commercial outcomes and AI readiness by bridging the gap between data engineering and go-to-market teams. Earlier, on March 5, the company announced its Digital Velocity 2026 events in London and New York, which will explore how to leverage customer data as a strategic asset, particularly in the context of AI. This follows Tealium's launch on the AWS Singapore Region on March 3, expanding its Asia-Pacific footprint to support organizations in meeting data governance, privacy, and performance requirements amid increasing AI adoption.
Tealium's customers primarily consist of marketing Services and telecoms companies. Examples of Tealium's customers include Vodafone Business and Stitch. Examples of Tealium's suppliers include Snowflake and Criteo.
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