Tealium, a privately owned company headquartered in the US, was founded in 2011 and employs approximately 720 individuals. The company specializes in software development, providing customer data orchestration tools designed to address challenges in online search, marketing, and segment targeting.
Tealium introduced new agentic platform capabilities on August 31, 2026, which include an enhanced user experience with Tealium Studio, the Tealium Configuration MCP, and a Developer Portal featuring a full set of Platform APIs. The company described the Configuration MCP as a natural-language interface within Tealium Studio, designed to bring governed customer context to various AI platforms.
Tealium's customers primarily consist of marketing Services and telecoms companies. Examples of Tealium's customers include Stitch and Vodafone Business. Examples of Tealium's suppliers include Snowflake and Criteo.