Persol Pacific League

Persol Pacific League is a privately owned company headquartered in Japan. Founded in 1949 and employing approximately 50 individuals, the entity operates as a tier 1 media tech buyer. It is a joint venture owned equally by the six member clubs of the Pacific League: the Hokkaido Nippon-Ham Fighters, Tohoku Rakuten Golden Eagles, Saitama Seibu Lions, Chiba Lotte Marines, Orix Buffaloes, and Fukuoka SoftBank Hawks. Functioning as the official digital and commercial arm of the Pacific League, one of the two professional baseball leagues within Nippon Professional Baseball (NPB) in Japan, the company provides media and TV services. Its operations include the 'Pacific League TV' streaming service and initiatives to market Japanese baseball to an international audience.