Pika Labs, a privately owned company founded in 2023 and headquartered in the United States, develops and provides artificial intelligence-driven tools for creative applications.
On August 25, 2025, news reported that a new challenge emerged for creators using generative AI video platforms like Pika Labs: upscaling and refining AI-generated videos. Aiarty Video Enhancer was introduced, offering 4K upscaling, sharper details, and smoother motion for AI-generated videos. Separately, Pika Labs' AI video generator was noted for its role in viral TikTok trends. Another report mentioned Pika Labs alongside other AI tools for various creative tasks, including writing, image design, art, and video generation. Finally, Pika Labs showcased Pika Social AI Video, a new iOS application integrating social media with AI video generation technology, allowing users to create AI-generated short videos from selfies.
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