Plan B Media

Plan B Media, a Publicly Owned company headquartered in Thailand, was founded in 2005, employs approximately 540 individuals, and reported $290.1M in revenue as of 2025. The company functions as a Thai advertising and content conglomerate, having evolved from a traditional out-of-home (OOH) media provider into a diversified engagement marketing platform. It operates one of Thailand's extensive networks of outdoor advertising assets, controlling digital screens, static billboards, and transit media across Bangkok’s mass transit systems and airports. Beyond physical ad space, Plan B Media has expanded into sports and entertainment rights management to drive viewer engagement, notably serving as the official commercial rights holder for the Football Association of Thailand (FAT) and the Olympic Games in the region, while also managing pop culture properties such as the idol group BNK48.