Racing NSW

Racing NSW, a privately owned organization based in Australia, founded in 1996 and employing approximately 180 individuals, reported $264.8M in revenue as of 2025. Primarily operating within the spectator sports sector as a tier 1 media tech buyer, the company serves as the central administrative and strategic leadership body for the NSW Thoroughbred Racing Industry. Its primary functions include providing cost-effective administration, ensuring the integrity and quality of racing, and implementing strategies to drive revenue growth and profitability for industry participants. Additionally, it works to develop the racing product to broaden its appeal and focuses on maximizing betting turnover, partly through collaborations on new wagering products.