Tennis Australia

http://www.tennis.com.au
https://www.linkedin.com/company/tennis-australia/

Tennis Australia Limited, a state-owned organization founded in 1904, is the governing body for tennis in Australia. Employing approximately 500 people and headquartered in Australia, the association's primary activity is the organization and management of spectator sports. Its portfolio includes major tournaments such as the Australian Open, the Australian Open Series, Davis Cup, Fed Cup, ATP Cup, and the Australian Pro Tour. In 2023, the organization reported revenues below $500 million.

2024 Revenue

Founded

1904

Headcount

500

Headquarters

Australia

Primary Segment

Spectator Sports

Ownership

State Owned

News Summary:

Tennis Australia partnered with Tennis NSW and The Wollotuka Institute to deliver the NSW leg of the National Indigenous Tennis Carnival since 2022. The 2024 event included a schools event for Aboriginal and/or Torres Strait Islander students in the Hunter Region. Separately, on January 9, 2023, Madison Keys and Frances Tiafoe of Team United States won the 2023 United Cup in Sydney, Australia. Infront Bettor is nearing a deal for global betting data and video rights from 2026 to 2029.

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Tennis Australia offers 7 products in the media and telecoms services and sports industries. Tennis Australia's product portfolio comprises of sports tickets, merchandise and sponsorship, media and TV services and racquet sports.

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Tennis Australia's revenues were less than $500M in 2024. Caretta Research has split Tennis Australia's revenue into 4 different product categories, the largest of which is tennis. For full access to Tennis Australia's revenue breakdown subscribe to Caretta Portal.

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Dec

2nd

2025

01:38

B2B Tag

Herald Sun Serves Up AO Opening Week Ace

The Herald Sun returns as presenting partner of the Australian Open’s Opening Week in 2026. The collaboration celebrates six days of world-class sport, live entertainment and accessible family experiences, establishing Opening Week as the unmissable start to the three-week tournament.

B&T

Nov

17th

2025

23:43

Events, ESG, CT_Monitor Company

Exploring scalable reuse systems for Melbourne’s venues and events

Driven by a shared commitment to reducing waste, stakeholders from Melbourne’s leading venues, events, and precincts recently attended a ‘ReUsables Roundtable’ aimed at exploring scalable reuse systems for cups and containers.

Waste Management Review

Nov

13th

2025

18:30

CT_Monitor Company

Stosur’s words of support for De Minaur at ATP Finals

De Minaur beat Taylor Fritz in straight sets for first win in six singles matches at the event, open only to the world’s top eight men. It also marked just his second win in 12 matches against a top-10 opponent in 2025.

Tennis Australia

Oct

27th

2025

18:30

CT_Monitor Company

Aussie Weekly Wrap: Polmans triumphs again on Pro Tour

In a thrilling final, Polmans beat the in-form Dane Sweeny 1-6 7-6(2) 6-3 to extend his winning streak to 10 matches, after triumphing at the Perth Pro Tour event two weeks prior. Polmans, 28, has now won 15 career singles titles across both Futures and Challenger level.

Tennis Australia

Oct

22nd

2025

18:30

CT_Monitor Company

De Minaur soars into ATP Vienna quarters

At the ATP 500 Vienna Open indoor hardcourt event, De Minaur put paid to the hopes of local Filip Misolic, on Wednesday evening, just two days after knocking out another Austrian, Jurij Rodionov, to notch up his 300th tour-level win.

Tennis Australia

Oct

14th

2025

18:30

CT_Monitor Company

Aisle pay that: seat surcharges leave spectators on edge at some of Australia’s biggest events

Some fans hate being stepped over inside the stadium and just want to enjoy the action in peace. Others won’t sit anywhere else except the end of a row, and are prepared to pay a premium for the privilege.

The Guardian

Sep

14th

2025

18:30

Partnerships and Alliances, Tennis, CT_Monitor Company

Infront Bettor seals Tennis Australia deal, Adidas partners BJK Cup finals

Infront Bettor, the betting division of the international sports marketing agency, has expanded its tennis portfolio after securing a new partnership with governing body Tennis Australia (TA), organizer of the Australian Open grand slam tournament. Under the agreement, Infront Bettor becomes the data and video streaming partner for TA, succeeding sports technology company Sportradar, which has held the designation since 2023.

Sportcal

Sep

14th

2025

18:30

Partnerships and Alliances, Tennis, CT_Monitor Company

Infront Bettor seals Tennis Australia deal, Adidas partners BJK Cup finals

Sportcal

Aug

22nd

2025

10:55

Procurement and Sales, Tennis, CT_Monitor Company

EXCLUSIVE: Infront close to Tennis Australia deal

Infront Bettor is close to signing off a deal for Tennis Australia’s global betting data and video rights from 2026 to 2029, SportBusiness understands.

SportBusiness

Aug

22nd

2025

10:55

Procurement and Sales, Tennis, CT_Monitor Company

EXCLUSIVE: Infront close to Tennis Australia deal

Infront Bettor is close to signing off a deal for Tennis Australia’s global betting data and video rights from 2026 to 2029, SportBusiness understands.

SportBusiness

Aug

4th

2025

04:57

Events, CT_Monitor Company, Tennis

Programs & Events

National Indigenous Tennis Carnival Tennis NSW have partnered with Tennis Australia and The Wollotuka Institute at the University of Newcastle since 2022 to deliver the NSW Leg of the National Indigenous Tennis Carnival. Our 2024 event included: NITC Schools Event For Aboriginal and/or Torres Strait Islander Students attending school in the Hunter Region.

Tennis Australia

Jul

29th

2025

19:07

Events, CT_Monitor Company

14 Teams Competing For U.S. Open $1 Million Mixed Doubles Championship

SYDNEY, AUSTRALIA – JANUARY 09: Madison Keys and Frances Tiafoe of Team United States speak to the … More media after winning the 2023 United Cup at The Royal Botanic Gardens on January 09, 2023 in Sydney, Australia.

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Examples of Tennis Australia's suppliers include Brightcove, Gravity Media and Magnite.

Example Suppliers

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Example Partners

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Tennis Australia sells broadcasting rights of its 3 tennis competitions to 23 companies globally, covering 7 countries. Tennis Australia's rights holders include Digicel Group, Shanghai Media Group (SMG) and Disney Sports / ESPN.