Racing South Australia

http://www.racingsa.com.au
https://www.linkedin.com/company/racing-south-australia/

Racing South Australia is a privately owned entity headquartered in Australia. Founded in 1996, the company operates with approximately 40 employees and is recognized as a tier 1 media tech buyer. It primarily functions as the governing body for horseracing in South Australia, with riding and animal sports as its main product focus.

2024 Revenue

Founded

1996

Headcount

Headquarters

Australia

Primary Segment

Riding and animal sports

Ownership

Privately Owned

News Summary:

On August 7, 2026, Racing SA announced a prize money boost for South Australia’s highest-class Saturday metropolitan and three-year-old races, with the highest-rated races now worth $80,000 and three-year-old events increasing to $70,000, aiming to incentivize owners and trainers. The organization also welcomed Ian Malpass as its new Racing Operations Manager on August 6, 2026; Malpass brings six years of experience from the Hong Kong Jockey Club as Handicapping and Race Planning Manager. Previously, on August 4, 2026, Racing SA and Racing Victoria extended their media rights partnership through to 2030, securing the continued broadcast of South Australian thoroughbred racing on Racing.com and granting RVL Media exclusive media rights across Australia and internationally. This follows the introduction of Racing SA's Industry Workforce Development Strategy, STRIDES, in October 2025, a program designed to support the 3,522 full-time equivalent jobs in the state's thoroughbred racing industry.

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Racing South Australia offers 2 products in the media and telecoms services and sports industries. Racing South Australia's product portfolio comprises of riding and animal sports and media and TV services.

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Racing South Australia's revenues were less than $10M in 2024. Caretta Research has split Racing South Australia's revenue into 2 different product categories, the largest of which is horse racing. For full access to Racing South Australia's revenue breakdown subscribe to Caretta Portal.

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Aug

7th

2026

00:22

Events, B2B Tag, Events and Conferences

Racing SA promotes prize money for highest

South Australia’s highest class Saturday metropolitan and three-year-old races will have their prize money boosted as administrators incentivise owners and trainers to support the state’s industry with more of their best horses. Among a suite of changes announced on Friday by Racing SA, the state’s highest-rated races will be worth $80,000 in prize money with three-year-old events going to $70,000.

Thestraight (com.au)

Aug

6th

2026

08:44

Management Changes, B2B Tag, Management Changes

Racing SA Welcomes New Racing Operations Manager

Racing SA is pleased to welcome Ian Malpass as the Racing Operations Manager. Ian brings a wealth of experience from his six-year tenure with the Hong Kong Jockey Club as the Handicapping and Race Planning Manager.

Racing SA

Aug

4th

2026

06:30

Partnerships and Alliances, Sports Rights Updates, B2B Tag, Partnerships

A “Win-Win” for Racing as Media Rights Partnership Renews to 2030

Racing SA and Racing Victoria have extended their longstanding media rights partnership for a further four years, securing the continued broadcast of South Australian thoroughbred racing on Racing.com through to 2030. The extension also sees Racing Victoria - through its media arm, RVL Media - hold the exclusive media rights to South Australian thoroughbred racing across Australia and internationally.

Racing Victoria

Aug

4th

2026

01:00

Partnerships and Alliances, B2B Tag, Partnerships

Racing SA and Racing Victoria extend media partnership

The Daily Telegraph

Jul

20th

2026

12:50

B2B Tag, Employee Related Initiatives

Where STRIDES is making a difference

South Australian thoroughbred racing supports 3,522 full-time equivalent jobs across the state, underlining the importance of attracting, developing and retaining the people who keep the industry running. When Racing SA introduced STRIDES as its Industry Workforce Development Strategy in October 2025, the first step was to hear directly from those people.

Racing SA

Jun

3rd

2026

01:00

B2B Tag

Behind The Scenes: Racing SA Handicapper, Craig Kutcher

Craig Kutcher has been a key figure in South Australian racing for many years as Racing SA’s Handicapper, playing a vital role in ensuring fair and competitive racing. Working within the Racing Department team, his and the team’s primary responsibility is to assess horses and allocate weights for every race by using a Rating system—an essential process that helps level the playing field.

Racing SA

May

29th

2026

01:00

B2B Tag

WorkCover Information Sessions for South Australian Trainers

3 minute read Racing SA, in partnership with the Australian Trainers’ Association, will host two WorkCover information sessions for thoroughbred trainers in June, 2026. The sessions are designed to provide trainers with practical, foundational information about WorkCover, their responsibilities as employers, and the key requirements they need to understand when employing staff within their stables.

Racingandsports

May

26th

2026

01:00

Awards and Recognitions, B2B Tag

Webb’s Determination Recognised with Prestigious Carbine Club Scholarship

Racing SA’s own Alyssa Webb was recognised for her resilience, determination and rising talent within the racing industry after being awarded the Thomas Foods International sponsored Scholarship by the Carbine Club of South Australia. A member of the 2024 Apprentice Intake through Racing SA, Webb has quickly established herself as one of the state’s emerging young riders, making the most of every opportunity presented to her both on and off the track.

Racing SA

May

23rd

2026

01:24

Events, B2B Tag

Adelaide Carnival boom sparks big plans

Executives at Racing SA will explore ways to take the momentum from a record opening day of the 2026 Adelaide Autumn Racing Carnival through to the state’s other Group 1 racedays next year. Wagering, attendance, hospitality bookings and several other key metrics were at an all-time high at Morphettville on the final Saturday in April, a race meeting that was headlined by the G1 Robert Sangster Stakes and the G1 Australasian Oaks.

Betsy (com.au)

May

13th

2026

01:00

B2B Tag

SA racing delivers for jobs, regions and the economy

3 minute read The South Australian racing industry is now worth $729.3 million to the state's economy and supports 5,041 FTE roles in direct and indirect employment, underlining the importance of theindustry's economic, social and community contribution.

Racingandsports

Apr

30th

2026

13:00

B2B Tag

Racing SA Extends Fuel Relief Package for May

Racing SA

Aug

29th

2025

20:01

Events, CT_Monitor Company

Cadence Lane wins Trotters feature at Globe Derby as Ryan Hryhorec bags 5 winners on the night

Former Victorian mare Cadence Lane (Father Patrick) completed a great night for trainer Ryan Hryhorec In taking out the $14,000 Kevin and Kay Seymour Trotters Mobile Final at Globe Derby on Saturday evening. The race was a timely boost for stake money and is part of an effort of the Harness Racing South Australia to encourage participation and provide more incentives to owners and trainers.

Harnesslink

Racing South Australia sells broadcasting rights of its horse racing competitions to 5 companies globally, covering 3 countries. Racing South Australia's rights holders include Foxtel.