Racing South Australia is a privately owned entity headquartered in Australia. Founded in 1996, the company operates with approximately 40 employees and is recognized as a tier 1 media tech buyer. It primarily functions as the governing body for horseracing in South Australia, with riding and animal sports as its main product focus.

2024 Revenue

Founded

1996

Headcount

33

Headquarters

Australia

Primary Segment

Riding and animal sports

Ownership

Privately Owned

News Summary:

Racing South Australia highlighted on July 20, 2026, the impact of its STRIDES Industry Workforce Development Strategy, launched in October 2025, which supports 3,522 full-time equivalent jobs in thoroughbred racing across the state by attracting, developing, and retaining personnel. Earlier, on June 3, the organization featured its Handicapper, Craig Kutcher, detailing his role in ensuring fair and competitive racing by assessing horses and allocating weights using a rating system. This followed an announcement on May 29, indicating Racing SA, in partnership with the Australian Trainers’ Association, would host WorkCover information sessions in June 2026 to provide thoroughbred trainers with foundational knowledge on employer responsibilities. Previously, on May 26, Alyssa Webb, from Racing SA’s 2024 Apprentice Intake, received the Thomas Foods International-sponsored Scholarship from the Carbine Club of South Australia, recognizing her resilience and emerging talent as a rider. The organization also revealed on May 23 that its executives plan to build on the momentum from a record opening day of the 2026 Adelaide Autumn Racing Carnival, which saw all-time high wagering, attendance, and hospitality bookings at Morphettville, to boost other Group 1 racedays next year.

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Racing South Australia offers 2 products in the media and telecoms services and sports industries. Racing South Australia's product portfolio comprises of media and TV services and riding and animal sports.
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Caretta Research has split Racing South Australia's revenue into 2 different product categories, the largest of which is horse racing. For full access to Racing South Australia's revenue breakdown subscribe to Caretta Portal.
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Racing South Australia sells broadcasting rights of its horse racing competitions to 5 companies globally, covering 3 countries. Racing South Australia's rights holders include Foxtel.

Example Sports Rights Customers

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