Radio Pop

Radio Pop, a privately owned company headquartered in Paraguay and a subsidiary of Grupo JBB, was founded in 2012 and operates with approximately 20 employees. As a tier 1 media tech buyer specializing in broadcast radio, the company functions as a commercial FM station transmitting on the licensed 93.3 MHz frequency. Its primary objective is to capture specific listening demographics within the competitive Asunción radio market through a programming format centered on contemporary international pop music, soft rock hits, and localized talk segments. The station maintains an automated high-fidelity playback schedule, supported by on-air personalities, to ensure listener engagement during standard commuting blocks.