Scibids, a privately owned company headquartered in France, was founded in 2016 and operates with approximately 80 employees. Acquired in 2023, it now operates as a subsidiary of DoubleVerify, providing AI-powered digital campaign optimization technologies.
DV Scibids AI™ recently helped Pernod Ricard attain a 5.8x Net ROI for a video ad campaign aimed at increasing recognition of Jameson Irish Whiskey among Brazilian consumers. Earlier, in a move following DoubleVerify's acquisition of Scibids AI, Rahul Vasudev was elevated to regional vice president for Asia-Pacific in July 2025, having previously led Scibids’ commercial efforts in the region. This leadership change came as DoubleVerify ramped up its Asia-Pacific ambitions, including new leadership appointments and expansion into Hong Kong and Thailand in May 2024.